Meet the team

We’ve pulled together some of NZ’s best and brightest in data analytics.
Here’s what we bring to the table.

Nick Guebhard

Principal Consultant and Founder

Nick’s been living and breathing digital analytics since before Google Analytics came on the scene. He’s helped many NZ household brands increase their digital performance. Nick’s especially interested in data integration and visualisation. Once you get him started on those topics there’s no stopping him!

Ryan Winter

Ryan Winter

Ryan brings over 15 years’ corporate experience leading digital platforms and automation. His analytics expertise has helped him understand business drivers, and increase performance.

Ryan has significant database management experience. He can stream data in BigQuery and extract insights with SQL, all before his second coffee.

Samantha Cheah

Samantha Cheah

With a marketing and analytics background, Sam understands our clients’ needs. She works hard to find the best practical solution. As a digital analyst, she’s helped shape the marketing strategies of brands such as Starbucks and Burberry. 

Super-friendly, and super-organised, our clients know that Sam will get the job done.

Case studies

Freeview logo

“Freeview partnered with Datatribe for analytics due to their expertise, flexibility, and growth mindset. Datatribe quickly adapted to Freeview’s needs as a fast-moving industry.”

Jason Foden

Southern Cross

“Datatribe’s input into business and marketing strategies, as well as technical implementation, helped improve our data-driven focus.”

Amanda Stonex
Digital Manager

Who we've partnered with

Spark logo
Southern Cross
Datacom logo
Xero logo
Freeview logo
Farmers logo
The Warehouse logo
Vend logo
Huawei logo
Foodstuffs North Island logo
Coastguard New Zealand logo
Māori Television logo
Auckland War Memorial Museum logo
International Volunteer HQ logo
Tourism Holdings Limited logo
Barfoot & Thompson logo
EQC logo
Kings Plant Barn logo
Key Assets logo
AUT logo