We love sharing our knowledge. We live and breathe digital analytics – it’s not just our job, it’s our passion, and we want to inspire that passion in others.
Up-skill yourself or your digital team with an in-person or online training session. Our GA4 training programme provides a perfect balance of practice and theory. You’ll have explanations about the features, the new opportunities, and the pitfalls. But you’ll also be hands-on completing set exercises to get you using and understanding GA4 better.
GA4 training outline
- Introduction to GA4 (and differences to Universal Analytics)
- The GA4 data model
- How to setup and configure a GA4 property
- GA4 standard reports
- GA4 Explore (custom reports) section
- Creating audiences with GA4
- GA4 product links (BigQuery, Search Console, etc)
- Audience questions and use-cases
Understand how GA4 differs from Universal Analytics
Understand the setup process and available options
Ability to find and understand standard reports
Ability to create custom reports that suit your needs
Understand how to use GA4 audiences for reporting and remarketing
What a GA4 setup might look like for your organisation
DataTribe was launched in 2015 with a fresh perspective on, and a passion for, digital analytics. We provide no other marketing services. and are exclusively analytics specialists. Our ultimate objective is to educate, empower, and lead you throughout your digital analytics journey.
DataTribe is the official provider of GA4 training for the Marketing Association.